CUP half full?

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If you’re an aspiring journalist, hearing how bad of a career career choice this is because of numerous cutbacks in the industry, long hours with low pay and little appreciation, is probably nothing new. We’ve all heard the discouraging comments, but many continue to push on and that’s exactly what the Canadian University Press – the only organization in the country with a mission to unite, strengthen and support the student press – is doing.

“At 76 years, CUP is the oldest student news service in the world and North America’s oldest student press cooperative,” according to a press release sent out by CUP. “Our organization has served as a launch pad for some of the most important voices in Canada including CTV’s Lisa LaFlamme, The Globe an dMail’s Andre Picard and Edmonton Mayor Don Iveson.”

Launched earlier this month, the #KeepCUPStrong campaign aims to crowdsource (via Indiegogo), with a target of $50,000. This comes after all part-time staff at CUP lost their job in early March because of a lack of funding.



With no reserves to draw on, CUP is reaching out to members of the Canadian media industry, alumni and anyone interested in helping to preserve the university press organization in helping youth journalists thrive. “CUP enables student newspapers to better fulfill their mandates through professional development, content-sharing agreements and facilitating a national community based on support and innovation.”

Link magazine has had writers, including myself, attend and benefit from CUP conference as well as country-wide exposure of some of our stories and content for the magazine’s previous identity as a newspaper.

To reach it’s 77th year, CUP is looking for help. To do so and to learn more about CUP, visit their Indiegogo campaign. You can also read the full statement of financial crisis here.

Neetu was born and raised in the Okanagan Valley (minus the few toddler years she spent living in Punjab, India where her line of heritage is from). She moved to the lower mainland to attend BCIT and is now in her graduating year of the Broadcast and Online Journalism Program. Her writing and editing for Link magazine often happens late at night because when she's not at school she works as a reporter and anchor for CKNW Newstalk 980 and is also involved in the start up of a charity called the Beautiful World Foundation. She loves to travel and feels fortunate to be in a field where she can share the stories of interesting and inspiring people from around the world.